Table of Contents
A reference comparison per unit
| Product | Wholesale / unit | Import / unit | Difference / unit |
|---|---|---|---|
| Bag of Apples | $0.23 | $0.16 | $0.07 |
| Bag of Bananas | $0.18 | $0.13 | $0.05 |
| Bag of Carrots | $0.20 | $0.14 | $0.06 |
| Paper Bag | $0.11 | $0.08 | $0.03 |
These examples come from Bigger Ambitions’ purchase-price table, which requests 100%-trained Purchasing Agents and labels prices as guidelines. Difficulty, game settings and supply changes matter. Use matching quantities and difficulty in your own comparison; a box total cannot be compared directly with a unit quote.
Calculate whether importing pays
At the illustrative apple prices, 500 units save $35 before overhead: 500 × ($0.23 − $0.16). If the additional share of headquarters, warehouse, vehicle and staff costs exceeds $35 for that stock cycle, the lower item price has not made the route cheaper. A 100% urgent-import surcharge would raise $0.16 to $0.32 before other costs.
- Effective unit cost = goods + delivery + allocated logistics overhead, divided by units you can actually sell.
- Net business profit also deducts wages, rent, marketing and licensing where applicable. Purchase-price savings alone are not a profit margin.
Limits and emergency buying
The Wholesalers reference reports a Monday 08:00 delivery-limit reset and says direct drive-in purchases do not use the weekly delivery limit. It lists 20% extra for urgent wholesale deliveries, versus 100% for urgent imports in Importers. Compare the actual offer and available stock before sending an emergency order.